Privacy

At Bittersweet Herb Farm, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website or make a purchase from us.

Information We Collect

We collect information that you provide directly to us when you:

  • Create an account or make a purchase
  • Sign up for our newsletter or marketing communications
  • Contact us through our website or customer service
  • Participate in surveys, contests, or promotions
  • Leave reviews or comments on our products

Personal Information

The types of personal information we may collect include:

  • Contact Information: Name, email address, phone number, mailing address
  • Payment Information: Credit card details, billing address (processed securely through our payment processor)
  • Account Information: Username, password, order history, saved addresses
  • Communication Preferences: Email and marketing preferences

Automatically Collected Information

When you visit our website, we automatically collect certain information about your device and browsing behavior, including:

  • IP address and browser type
  • Device information and operating system
  • Pages visited and time spent on our site
  • Referring website or search terms
  • Cookies and similar tracking technologies

How We Use Your Information

We use the information we collect for the following purposes:

  • Order Fulfillment: Process and deliver your orders, communicate about order status, and handle returns or exchanges
  • Customer Service: Respond to your inquiries, provide support, and improve our customer service
  • Marketing: Send you promotional emails, newsletters, and information about new products (with your consent)
  • Website Improvement: Analyze site usage to improve our website functionality and user experience
  • Security: Detect and prevent fraud, unauthorized access, and other security threats
  • Legal Compliance: Comply with applicable laws, regulations, and legal processes

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience and collect information about how you use our website. You can control cookie preferences through our cookie consent banner and your browser settings.

Cookie Consent: When you first visit our site, you'll see a cookie consent banner. You can choose to accept or decline non-essential cookies. Essential cookies that are necessary for the website to function cannot be disabled.

We use the following types of cookies:

  • Essential Cookies: Required for the website to function properly (e.g., shopping cart, checkout)
  • Analytics Cookies: Help us understand how visitors interact with our website (e.g., Microsoft Clarity)
  • Marketing Cookies: Used to track visitors across websites for advertising purposes
  • Preference Cookies: Remember your settings and preferences

Information Sharing and Disclosure

We do not sell your personal information to third parties. We may share your information with:

  • Service Providers: Third-party companies that help us operate our business (e.g., payment processors, shipping carriers, email service providers)
  • Business Transfers: In the event of a merger, acquisition, or sale of assets
  • Legal Requirements: When required by law or to protect our rights and safety
  • With Your Consent: When you explicitly agree to share your information

Data Security

We implement appropriate technical and organizational security measures to protect your personal information from unauthorized access, disclosure, alteration, or destruction. These measures include:

  • Secure Socket Layer (SSL) encryption for data transmission
  • Secure payment processing through PCI-compliant payment processors
  • Regular security audits and updates
  • Restricted access to personal information
  • Employee training on data protection practices

While we strive to protect your personal information, no security system is impenetrable. We cannot guarantee the absolute security of your data transmitted to our website.

Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

  • Access: Request a copy of the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information (subject to legal obligations)
  • Opt-Out: Unsubscribe from marketing emails at any time
  • Data Portability: Request a copy of your data in a machine-readable format
  • Objection: Object to certain processing of your personal information

California Residents (CCPA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your personal information, and the right to opt-out of the sale of your personal information. We do not sell personal information.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

Children's Privacy

Our website is not intended for children under the age of 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately so we can delete it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on our website and updating the "Last Updated" date. We encourage you to review this policy periodically.

Contact Us

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Bittersweet Herb Farm
635 Mohawk Trail, Shelburne Falls, MA 01370, United States

Email: info@bittersweetherbfarm.com
Phone: (413) 625-6523

We will respond to your inquiry as soon as possible, typically within 30 days.

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